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Keynote Speaker & Media Contributor
Featured as a small business and digital expert in various media outlets
Small business owners worry they won't survive coronavirus without federal loans
CNBC – Apr 21, 2020
Situated on a Brooklyn city block lined with a dry cleaner, several eateries and a preschool is Woods Grove, a small storefront embellished with gold lettering. The modest exterior houses…
Here’s how to avoid a common mistake small businesses make when applying for loans
CNBC - Apr 22, 2020
Small businesses that have been hit hard by the economic effects of the coronavirus pandemic will get another chance to apply for federally-backed loans. But experts say that business owners…
Why Digital Marketing Should Be A Top Priority For Small Businesses In 2022
Forbes – Jan 18, 2022
The internet has become an indispensable tool for almost any consumer making a decision. Today’s internet users spend a daily average of nearly three hours on the internet, using it…
Get A Leg Up On Competition By Leveraging Foot Traffic
Forbes – Nov 9, 2021
When we started the summer, it seemed things were almost back to “normal” after a year and a half of taking pandemic precautions. Travel records indicated Americans were traveling in…
Taking Your Small Business Online
Forbes – Jun 15, 2021
One of the things I learned early on as a small business owner was to pivot. I had to roll with the punches and make adaptations in my business to…
Three Ways Small Businesses Can Make The Perfect Customer Match
Forbes – Mar 11, 2011
As the pandemic drags on, I’ve come to realize how many of my business engagements now overlap with my personal life. With 24/7 internet access and working from anywhere becoming…
How Small Businesses Can Survive A Long, Cold Winter
Forbes – Jan 28, 2021
U.S. small businesses saw a year like no other in 2020 as they navigated disruption from a global pandemic, a national election, natural disasters, political unrest and more. And, while…
13 Morning Habits To Create A Less Stressful Day
Forbes – Mar 4, 2021
Business owners tend to have a lot on their plate. Most entrepreneurs start feeling the impact of stress from when they get out of bed in the morning. Part of…
13 Key Considerations Before Expanding The Business
Forbes – Feb 24, 2021
Businesses grow and evolve with time. What may have been a small enterprise a mere two years ago may need to expand to cater to its growing consumer base. Once…
How to Check Your Business Credit Score for Free
Time – Jun 4, 2021
More and more business owners are paying attention to something many of them haven’t considered until now: their business credit. According to a 2020 study by the Federal Reserve, 88%...
Three cross-industry themes that govern every digital transformation
Diginomica – Mar 20, 2017
I recently had the opportunity to meet with executives in New York, Los Angeles, Dallas and London to hear their views about how digital transformation is affecting their businesses and…
Need to make big business changes? Ask your employees for help.
The Business Journals – Mar 28, 2022
Who better to turn to than those who are on the front lines? Ask your employees for help. Enlarge. Need to make big business changes? Ask your employees for help…
Soaring gas prices are stinging small businesses. Here are some best practices.
The Business Journals – Mar 22, 2022
Prices are soaring at the pump, and small businesses are feeling the pain. But experts say there are best practices for companies to navigate price fluctuates. Gas prices are sky…
Financial assistance for small businesses
CBS – May 14, 2020
It’s no surprise that small businesses across the country have been adversely affected by the COVID-19 crisis and are looking for guidance on how to obtain loans and pivot their…
How small businesses owners can continue to rebuild once PPP funding ends
CBS – Apr 8, 2021
2020 was a year like no other for small businesses as they navigated a global pandemic. Now even with a new round of government funding and the confidence provided by…
Fox – May 28, 2020
Amber Colley Senior Vice President and Business Credit Expert and Joseph Pascaretta General Manager of Credibility with Dun & Bradstreet talk about how small businesses can get financial assistance and…
Restarting Your Small Business Following a Pandemic
Small Business Today Magazine – Jun 12, 2020
Just a few short months ago, businesses across the U.S. applied for the funding offered through the Coronavirus Aid, Relief, and Economic Security Act (CARES Act). I watched friends…
Smart Business – Jun 26, 2007
In 1999, Joseph Pascaretta and Aaron Dowen founded Web site solutions and consulting firm Alps Technology International with just $1,500. The company grew rapidly, and two years later, it had…
